What we care for is everyone’s business. That’s why our approach is systemic — complex, resilient, and obsessed with honest, sustainable outputs. By pairing our optimistic mindset and critical thinking, we generate insights to back up our strategies and design solutions around non-closed answers. We strive to future-proof brands, organizations, systems, and mindsets while continuously acknowledging all human and non-human things so we can bring the Planet as the most noteworthy stakeholder to every challenge we tackle.
People
We start from and with people to go beyond.
We like complexity — that’s why we start from and with people. From day one, they are key on how we design everything. We begin from humans but do not exclude the connections between all (eco)systems. Keeping in mind that we are as much part of the problem as we are the solution — the system and the hackers — we are accountable for doing more than just scratching the surface and going beyond the shallows while designing together.
Organisation
Who and what’s behind the business?
We ask not only what’s within and around that one culture, but why? What are its strengths and weaknesses? How can we convert core beliefs into an authentic essence that fuels organizational relevance, honesty, and positive change from the inside out? We do so because we believe that businesses must be accountable for changing the world for the better.
Market
What’s happening in your industry?
We start by asking what the opportunities and threats are but go beyond a standard benchmark and research deeply. We go above and beyond with our clients to understand how we can use its circumstances and make space for a meaningful and differentiated presence. One that channels a purpose aligned with the present but works towards the future.
Future
What future do you want to create?
More than trying to predict the future, we look to enable change by addressing the inevitables — for individuals and organizations — that we must start acting on today. Aware that change is difficult and takes time, we work with the conviction that no positive action is too small, and the only misstep is to resist change itself. We look beyond design to design our ways — turning to ever-evolving disciplines such as sociology, philosophy, and technology to reflect, challenge, and create new possibilities. From research to the materialization of strategy, we aim to deliver flexible solutions that can resist the test of time alongside tools that empower our clients to grow the seeds we plant.
Togetherness
We take nurture and collaboration very personally.
With Company, it’s more than just our name: it’s our essence and M.O.
We nurture our relationships, from talent to clients and the community around us. We immerse ourselves in the challenges we tackle, practicing radical empathy — feeling the pains, living the rituals, and uncovering hidden perspectives. We achieve our best and most meaningful results through genuine collaboration, building on the knowledge of the company we nurture around ourselves.
Elasticity
Growth happens at the intersection of learning, risk-taking, and adaptability.
We are transformative by design not only because we reshape challenges and solutions but especially because of the flexible mindset that allows us to adapt and respond to a broad range of projects. We take pride in transforming ourselves for each project — adapting to different contexts and paces and transforming our clients. By being elastic, we’re not just trying to design and deliver significantly different solutions but question, reinterpret and reinvent the conditions for significant differentiators to arise.
Dedication
Each project counts with a fully dedicated team. From research to the design of outputs, we place the team and client at the center of the project — committing ourselves to the pursuit of purpose and impactful results every single time.
Diverse Perspectives
Multidisciplinary teams built from contrasting but complementary profiles.
Our talent feels like a careful curatorship of humans: like-minded, empathetic people with diverse perspectives. Designed not only to fit the projects but to challenge one another, our core team and contractors have counted on designers, neuroscientists, anthropologists, and psychologists, to name a few profiles. We believe this lays the foundation for provoking many ideas so that the not-so-obvious ones can emerge.
Check our work and see how we turn these stories into actions.