You are “designersanesthesiologist”?
Product & service design bootcamp
Usually, research results aren’t presented to the people we have been studying since the beginning. On this project, since we wanted to explore a solution that was truly useful for anesthesiologists, we had to have their input and a co-creation moment with them. This meant showing them what we had figured out about anesthesiologists on the field, to the anesthesiologists on the workshop. What was at first an apprehensive reaction, then turned to a positive attitude, when on the co-creation session, groups where drawing new solutions from the research important findings and presenting prototype solutions that directly reported to them.
Validating with the ones
who matter the most
Prototyping & validating
From the get go we had already a first prototype that we tested at the end of each the first rounds of interviews. It had the great advantage of cutting some steps testwise and it engaged the people we interviewed, by showing them that what we were doing wasn’t only conceptual but readily translated into something real.
After the co-creation session, some ideas were prototyped, but we still had to understand how they would function together. We made some changes and merged them into one single solution, while preparing for the next of validation.
We went back to the field, to different hospitals and tested the prototype solution we had. After 34 tests, it was possible to envision what it still demanded improvement but that required only small adjustments.
Most importantly, we confirmed the need to develop a solution that didn’t disrupt the environment it would exist in, but instead, seamlessly integrated the flow of its context.